You may have heard the success stories about people earning a 6 figure salary by setting up a Forever Living Business and working part time hours either alongside their full time jobs or as a main source of income. I was certainly inspired by the countless plethora of Youtube videos that indicated quite aggressively, the promise of financial freedom, 5 Star holidays, a car…blah blah blah.
It’s true that there are some people out there that have succeeded with Forever Living, but believe me, this is a very small minority.
I joined Forever Living in August last year when my husband was looking for a job, I knew from the very start that it wasn’t going to be a ‘get rich quickly scheme’, but I thought long term, this could have amazing benefits for us. I have a fairly good head for business and oodles of experience in retail, so I really got to work with setting up my business, getting my name out there and talking to people about the products and the opportunity.
Against the advice of the people around me, who warned that it was a Pyramid scheme and that I was a fool for spending £200 on my starter kit, I boasted that I would be able to prove everyone wrong. However as the months progressed and I failed to even so much as make my money back for the £200 on the box (not to mention all the other hidden costs that they don’t tell you about…which I will explain later). It was apparent that Forever Living is now a saturated marketplace and around 90% of people that have joined, barely break even let alone make any profit from this.
My biggest regret is that I didn’t do some more research before I spent my money….and more regrettably a large amount of my time, spamming my friends on social media.
Here are the 10 things they don’t tell you;
1 . It pretty much is a Pyramid scheme, the only thing that makes it legal is that you are in possession of a starter kit, so you aren’t just giving your own money away with nothing in return. The first thing that your sponsor will tell you is that not a pyramid scheme, (as this is on the training script that is rammed down your throat when you start.)
2. Your starter kit is not enough to form a product display or run a stall, if you really want to showcase your products to make a sale, then you will have to buy more……a lot more.
3. As well as your £200 box, you are also faced with another number of other expenses that are critical to running your business- examples are as follows
- Business Cards- Around £50
- Monthly subscription to have a website and online training portal (£10 a month), which is virtually impossible to cancel without signing in blood.
- Additional products including the Clean9 detox kit (heaven forbid you call it a detox kit on social media as the company can get into a lot of trouble, because evidently it’s not proven to be a detox) You will probably spend another £300 on this to get enough stock to hold a product launch or stall
- Public Liability insurance £20
- Hiring Stalls at local fairs and events ..£25 a time
- Facebook Boost to increase your traffic..£30 a month
- Attending the mandatory Success conference £50
4. It’s definitely not a job you can succeed in part time. I spent about 4 hours every evening, and after 3 months….we had sold one ‘detox plan’ (£109)and a bottle of cream (£14)….no that’s really it.
5. In order to reach your target and get any commission whatsoever, you need to sell about £800 of stock in a 2 month period.
6. The products due to their extortionate margins (the big earners have to earn somehow), are virtually impossible to sell. Who wants to spend £14 on a bottle of deep heat …oh sorry …deep heat with Aloe Vera in it. If you have rich friends, then you maybe, just maybe in with a chance.
7. There are a number of websites and social media groups that you can use to find stalls and events. (You need to run stalls to build up your customer base and recruit your ‘downline’.) However with so many people doing Forever Living, I was never able to bag a stall because people had booked all the stalls for the whole year. ( I literally had notifications on my mobile everytime an event was uploaded and one of my greedy fellow business owners had bagged it within around 7 seconds).
8. You are trained to lie on social media and make your life so much better than it actually is. You’re encouraged to post inspirational quotes and photos of you enjoying yourself on holiday all the time, even if that means recycling old holiday pics throughout the year. Also you have to remove everything from social media that has any sort of opinion or negativity. So basically you have to be a social media robot. Additionally you are encouraged to conjure up stories at your product launches, like how your drinking gels have cured a 95 year old arthritis sufferer that was in a wheelchair ,but is now running the marathon……that sort of thing.
9. Your friends get fed up with you and unfriend you….I was warned of this, but literally I lost about 150 contacts with the constant spamming and invites to launches and events.
10. Forever boasts that it is a generous company and award people on their merits, which is certainly true for any Multi- Level Marketing company. However the high -earners are so obsessed with making money and boasting about how much they have earned ,that they forget those at the bottom of the food chain that need a different level of motivation in terms of training and support….. because there’s certainly no cash flow at this end.
My advice would be to avoid Forever Living ,unless you can commit to it full time, without any need to earn any money in the first few months, and make sure you have a lot of gullible and rich friends that will buy the products…. and keep buying them. The company doesn’t hold an awful lot of integrity or transparency which is why you have to exaggerate the truth to other people, and unless you are extremely lucky (or you poison the other 6000 business owners within your 10 mile radius)…you just won’t make any money.